Who are we ?

HOLOGRAM® was founded in 2016 in Poitiers by Karim, Florian and Thomas. We are 3 childhood friends and have no training related to fashion or the textile industry.
Just the desire to transmit positive vibes and the desire to undertake.

Passionate about the world of fashion in the broadest sense, our ambition is to create a brand through which we can express ourselves freely and bring people together. It is a reflection of our identity and a way to share our values such as creativity, sharing and authenticity.

A family story

told by the founders Karim, Florian and Thomas

We create a dialogue , a connection with those who share our vision.

We launched the project in Poitiers, our hometown, from the basement of our shared apartment. Five years later, the brand took on a new dimension in our current showroom.

Coming from different backgrounds and cultures, our deep and constant ties have forged the DNA of the group and our brand. This cultural crossover allows us to develop a 360° vision. Each of us brings a unique perspective, stemming from our roots, our experiences and our traditions.

Our brand embodies unity through diversity. We believe that fashion is a universal language that transcends borders and origins, connecting people from all walks of life.

Through our clothing, we highlight the values of respect, sharing and connection, bringing together differences to create collective harmony.